About
The Muslim Lifestyle Expo (MLE) will be the first Lifestyle event of its kind in the UK that brings together the best of the thriving global Halal economies in one central location. We’re creating an exciting platform for global business to showcase their products and services to Muslim and non-Muslim consumers in an all inclusive dynamic, fun and inspiring family friendly environment. An event where consumers can see and purchase according to their ethical beliefs and faith. Come and see the coolest cats on the catwalk to hip eclectic Islamic art. From finance seminars to finger licking halal food. Its all included.
The sectors represented range from Lifestyle, Travel, Food & Drink, Fashion, Islamic Finance, Creative Arts, Health & Beauty, and so much more, making this a fantastic opportunity to engage with the Muslim consumer. The concept of Halal applies not just to food, but also drink, clothing, medicine, cosmetics, finance, business ethics, human relations, manufacturing and production methods. For Muslims across the world, the preference to buy in accordance to their faith and Islamic values has grown considerably in the last 10 years. With Halal food and Islamic Finance leading the way, the modern discerning Muslim consumer seeks select products and services that are socially conscious, ethically fair and fit their way of life*.
The global Halal food and lifestyle sectors are thriving, providing tremendous opportunities in synergistic growth and investments*. Global expenditure of Muslim consumers on food and lifestyle sectors are reported to grow from $1.62 trillion in 2012 to $2.47 trillion by 2018.* This means a very significant consumer group is emerging which offers great opportunities for private and public sector businesses and organisations to diversify their customer base and increase revenues. *State of the Global Islamic Economy 2013 Report
Target Audience
Our target audience is the Muslim, Asian and ethnic consumer of all ages in the UK, as well as the wider non-ethnic population who share similar values. The Expo focuses on Muslim consumerism and links consumers to producers or businesses, in an all-inclusive and family friendly atmosphere.
The Muslim Lifestyle Expo is organised by:
Eighty20 Marketing | 119 Pershore Road | Edgbaston | Birmingham | B5 7NX [email protected]
01772 336 639 | 07469 258801